If you’re a frequent flyer, it’s easy to sit back and tune out when the safety video plays. Air New Zealand is trying to get passengers to sit up and take notice with its new Hobbit and Lord of the Rings-themed safety video. Even if you know how to inflate your safety vest and to put the oxygen mask on yourself first like the back of your hand, it’s worth a look. Do you think this will start a trend of airlines trying to put more pep into their safety videos?
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