How would you improve the travel industry?

CNN has a new list of the 10 ways they think the travel industry could be improved. Some of them seem nice, like the idea of more transparent booking. However, I object to #6, “Retire the beverage cart on short flights,” as I am selfish and want my cranberry juice and pretzels even if I’m only in the air for an hour, and think that #4, “Abolish institutionalized taxi extortion,” is nice but will never happen. How would you add to the list?